About me

I've been hooked on marketing since my first class in high school. Born in the U.S. and raised in Vancouver, I studied Marketing Management at Douglas College, then Digital Marketing and UI Design at RED Academy, where I got curious about how design shapes the decisions people make.

That curiosity still drives my work. Over eight years in finance, real estate, wellness and junior mining, I've turned complex products into clear stories and used data to figure out what's working and what to try next.

When I'm not working, I'm outside with my husband, hiking and camping around BC in the summer and skiing in the winter.